About the Journal
Online ISSN: 3101-1950
Print ISSN: 3101-3260
An international academic journal focused on business, tourism, and innovation.
The Journal of Business and Tourism Management (JBTM) is an open-access academic journal that publishes original, anonymous peer-reviewed (double-blind) research in the fields of business management, tourism, sustainability, innovation, AI, and digital marketing. Its purpose is to foster knowledge exchange among researchers, industry professionals, and institutional leaders.
The journal is published twice a year and accepts articles in English only.
Authors may optionally include a translated version of the title, abstract, and keywords in Spanish. The translated version will appear at the end of the article.
JBTM is published by Meridia Press (G22762447). Place of publication: Alicante, Spain, Europe.
Indexation: Crossref, Google Scholar and other national and international databases (in progress).
Digital Object Identifier (DOI): All articles published in the JBTM are assigned a DOI registered with Crossref under the prefix 10.64976.
JBTM adheres to the ethical guidelines and best practices of the Committee on Publication Ethics (COPE) to ensure integrity, transparency, and responsibility in scholarly publishing.
Current Issue
The Journal of Business and Tourism Management (JBTM) is pleased to present Volume 2, Issue 1, the journal's first Special Issue, entitled "Human–AI Synergy in Service Industries: Rethinking HRM for Digital Transformation." This special issue has been edited by Prof. Dr. Hazem Ahmed Khairy (University of Sadat City, Egypt), Associate Editor of JBTM, whose efforts have been instrumental in bringing together an international collection of research addressing one of the most significant transformations currently affecting service industries.
The objective of this Special Issue has been to advance understanding of how organisations can successfully integrate artificial intelligence while maintaining a strong human-centred perspective. Collectively, the papers published here illustrate that technological progress is most valuable when it enhances rather than replaces human capabilities.
