Vol. 1 No. 1 (2025): #1
This inaugural issue of the Journal of Business & Tourism Management brings together five insightful contributions that reflect the journal’s interdisciplinary scope and commitment to advancing research at the intersection of economic, social, technological, and environmental dimensions of business and tourism management. Together, these articles offer valuable perspectives on how sustainable development—whether in Himalayan villages, Chinese industrial clusters, global hotel chains, or digitally intensive workplaces—requires the integration of economic ambition with ethical responsibility and human well-being.